Throughout the Caribbean is the palpable excitement of cricket. The ICC Cricket World Cup 2007 will be the largest sporting event ever held in the Caribbean, and is the ICC premier cricketing event. It will feature matches between the top 16 cricketing nations in the world, with fifty one games being played in seven of the Caribbean islands, including Jamaica, St Kitts and Nevis, Antigua and Barbuda, Barbados, Trinidad and Tobago, Guyana, Grenada and St. Lucia. This spectacular sporting event is estimated to draw 70,000 visitors to the islands, with live broadcasts of all matches throughout the world.
Cable & Wireless is proud to be the Official Sponsor of the ICC Cricket World Cup 2007. Cable & Wireless has been in the Caribbean region for over 120 years, and has supported West Indies cricket for 20 years, therefore including the biggest sporting event to be hosted in the Caribbean in its commitment to the region is only natural. Cable & Wireless has been one of the longest-running supporters of cricket in the world. In the past decade, Cable and Wireless has invested over $35 million in West Indies cricket.
Through this sponsorship, the company will leverage its world-class technologies and services to ensure that the ICC Cricket World Cup 2007 is truly a showpiece for the people of the Caribbean. Cable and Wireless has pledged not only its financial backing, but also a communications infrastructure that enables a flawless tournament. The ICC, the people of the Caribbean, and visiting fans and journalists from across the globe will be able to benefit from the services of the Caribbean’s only full service telecommunications provider across its fixed line, mobile and broadband product.
To further support cricket at the local level, in October 2005 Cable and Wireless began a series of cricket pitch donations to encourage cricket development throughout the region, and to nurture future cricket players. The company has donated 21 state-of-the-art artificial moveable match pitches to communities across the Caribbean, as part of its regional sponsorship of the ICC Cricket World Cup 2007, to enable access to the game in areas where it is most needed. These pitches allow cricket to be played on any available flat surface where access to a traditional pitch is not readily available
